Popular in Austria and all over the world.
Mars is a global leader in chocolate, selling seven of the world's 20 best selling chocolate snacks. Our brands in Austria include BALISTO®, MARS®, M&M'S®, SNICKERS®, AMICELLI®, TWIX®, MILKY WAY®, BOUNTY®, and CELEBRATIONS®.
Mars introduced processed petfood in Austria in 1966. Petcare brands such as WHISKAS®, PEDIGREE®, CHAPPI®, KITEKAT®, CESAR®, SHEBA®, and FROLIC® have since become household names.
The Mars Food business segment produces rice, entrees, sauces and condiments under well-known brand names, such as UNCLE BEN'S®, EBLY®, and DOLMIO®.
Wrigley Gum & Confections
Following the merger of Mars, Incorporated and Wrigley in October 2008, popular chewing gum brands like WRIGLEY’S EXTRA®, ORBIT®, and AIRWAVES® have become part of the Mars, Incorporated brand portfolio. Wrigley Austria GmbH, however, is a separate company.