Cocoa sustainability is a holistic, proactive set of activities designed to ensure future supplies of cocoa, and a responsible approach to its production, so that the community and environment in which it is produced can thrive.
For decades, Mars helped bring together the cocoa industry with leaders in related fields to create and fund beneficial research programs. These programs include education and training for farmers, development of pest/disease resistant cocoa crops, and other pioneer avenues for cocoa research.
We at Mars, Incorporated, home of some of the world's most-loved confectionery products, are a major user of cocoa. The values by which we have always operated inspire us every day to seek the most responsible methods of cocoa production whereby the entire supply chain shares mutual benefit from the harvesting of this unique and fragile crop.
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Mars' unique investments have launched a new era in cocoa. Today, cocoa is seen as not just a commodity, but also as a potential engine for economic growth, social improvement and environmental stability.