Other Raw Materials

Close up of mint leaves used in Mars products
Many Wrigley gums contain mint oil and we have reduced GHG emissions from the mint we source by 30 percent since 2007

We are still assessing the best approach to sourcing some of the raw materials that we use in high volumes or that have high social and environmental impacts. We are committed to working with industry, governments, suppliers and other partners to ensure we source these ingredients responsibly in the long term.

Sugar

We use a mix of beet and cane sugar in our chocolate and confectionery products and source most of it within the region in which it will be used. For several years, we have worked closely with our direct suppliers to ensure our sugar is responsibly sourced, while maintaining the highest levels of quality. Our sugar sourcing meets all regulatory requirements in all markets, and we assure this through the PROGRESS initiative.

We are committed to continuing to work with the industry to understand and improve the impacts of sugar cultivation. Other priorities meant we did not join Bonsucro, the leading global stakeholder group for the sugar supply chain, in 2011 as planned, but we intend to do so in 2012.

Mint

Many Wrigley gums contain mint oil, which is distilled from raw mint. We are taking steps to better understand and improve the environmental aspects of its production.

As a founding member of the Mint Industry Research Council (MIRC), we supported the organization’s work to establish a baseline for the greenhouse gases emitted during mint oil production. The initial report showed that processing mint is greenhouse gas (GHG) intensive.

With these results in mind, we have been identifying ways to decrease these GHG emissions and help mint farmers reduce their environmental impacts through continued soil conservation, reduced water use, energy management and fertilization methods.

Since 2007, these efforts have reduced GHG emissions from the mint we source by 30 percent. In 2011, we made further progress by extending what we learned from mint to complete an in-depth GHG analysis of the top five raw ingredients in chewing gum. We are using those findings to renovate our products and packaging and create alternatives with a reduced climate impact.

Supporting generations

In the Willamette Valley of Oregon, U.S., the Funke family has been growing and distilling mint for five generations. Wrigley has purchased mint to flavor its gum and mints from farmers like the Funke family for decades. In fact, we purchase the majority of our mint from farmers in the U.S.

Here, current farm manager, Richard Funke, describes some of the work he has done to advance the environmental practices of mint farming.

“There are an increasing number of people on our planet, which means better sharing of our precious resources,” shares Richard. In his profession, this means rethinking traditional practices with a high environmental impact, such as irrigation, fertilization and distillation. Improvements made to irrigation include assessing soil types, weather conditions and wind speeds to optimize water use.

Richard is equally thoughtful in his fertilizing and land management practices. “We compost plant material that is exhausted of its oil and apply it as mulch to the fields,” he comments. “This lessens the need for fertilizer and water.”

“We also treat each plot of land based on its soil profile, which takes into account various chemical levels and water permeability,” Richard goes on to explain. “Fertilizer rates are adjusted accordingly and applied in small increments throughout the growing season.”

When the mint is ready for harvest, Richard pays close attention to the amount of moisture on the crop to reduce the energy used in the distillation process. “We know that the higher the moisture content, the more energy is required to extract mint oil.”

Once the mint leaves are ready for distillation – the process that extracts the mint oil – Richard sees an even greater opportunity to reduce environmental impacts. “We’re exploring all aspects of distillation – the pressure, timing and location of the steam – to get the most oil using the least energy.”

“The cost savings may not be immediate,” he admits, “But fine tuning mint production now, will pay dividends in the future.”

Richard shares his practices with other farmers to amplify the benefits. Through his role in the Oregon Mint Growers League, he has worked with the Mint Industry Research Council (MIRC), to focus on enhancing and sustaining the productivity of a high-quality and economical U.S. mint industry. A founding member of the MIRC, Wrigley has supported the organization’s greenhouse gas analysis of the U.S. mint industry. As Richard agrees, “It’s important that companies like Wrigley have a seat at the table.”

By bringing together growers, industry experts and end-users like Wrigley, Richard feels confident in the future of the U.S. mint industry. “Mint growers are proud,” he shares. “There isn’t a problem we can’t solve together.”

Tomatoes

Tomatoes are the key ingredient in DOLMIO® sauces and are Mars Food’s second most-used raw material after rice. Tomatoes are a summer crop, typically grown in warm, temperate regions using irrigation. Ensuring a secure supply of irrigation water is of prime interest. In addition, concentrating tomatoes to remove excess water from the fruits is energy-intensive.

We are developing a science-based strategy for tomato sourcing. We currently source mainly from regions where highly efficient drip irrigation is increasingly used to improve water-use efficiency. Research suggests that improved tomato varieties and farming practices can increase yields and further reduce irrigation and water content in the fruit.

We are assessing alternative tomato-growing regions, using agricultural, demographic, environmental and political criteria to ensure new sources are sustainable. Once this process is complete, we will apply the water stress index developed by the Commonwealth Scientific and Industrial Research Organization to confirm the most sustainable regions from which to source tomatoes.

Peanuts

We need a consistent and high-quality supply of peanuts for some of our most popular products, including SNICKERS® and M&M’S® peanut candies. We are committed to working with the industry to understand and address the impacts of peanut production. This work includes:

  • Jointly funding the U.S. Peanut Resources and Efficiency Measures Report conducted by the independent research firm IHS Global Insight, which found major potential improvements in farming practices among U.S. peanut farmers

  • Leading a collaboration with industry, government and academic institutions to sequence, assemble and annotate the peanut genome

  • Chairing the American Peanut Council Sustainability Task Force

  • Supporting research to develop varieties and farming practices that reduce land, energy and water use while improving soil health

  • Developing improved logistics to reduce fuel use

  • Evaluating new roasting operations to reduce energy and water use

Corn

Mars, Incorporated buys more corn by weight than any other raw material. Most of our confectionery products and pet food contain corn, corn-based products such as syrup, starch and sugar alcohol, or meat from animals fed on corn. We estimate that 25 percent of the raw materials we buy come directly from corn and another 26 percent are heavily dependent on it. A reliable supply of corn is therefore imperative to our future success.

However, corn is a globally produced and traded commodity with thousands of end uses both in and beyond food products, so our influence is limited. There is a substantial incentive for major users and producers to find ways to reduce the environmental impacts of growing corn. For now, we are relying on wider industry efforts regarding this crop.

Dairy

Dairy ingredients are a critical component of many of our milk chocolate and caramel brands. We are committed to supporting a strong, high-quality dairy industry by working in partnership with others to promote more sustainable agriculture and responsible sourcing. This work includes:

  • Membership of the Dairy Working Group of the Sustainable Agriculture Initiative alongside the largest dairy users and producers in the world

  • Collaborating with other consumer brand companies and suppliers through the PROGRESS Initiative, which promotes responsible sourcing through industry collaboration

  • Membership of The Sustainability Consortium. Other members include the Innovation Center for U.S. Dairy, which has produced a lifecycle assessment of the U.S. dairy industry

  • Searching for additional regional and global groups focused on driving positive changes in the industry.

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