Cannes Lions Awards – Careers | Mars, Incorporated
The Cannes Lions

The Cannes Lions

MARS WINS 12 AWARDS AT 2016 CANNES LIONS

The Cannes Festival is a celebration of creativity as a driving force for business, for change and for good. This year, we are proud to celebrate 12 award wins and making the shortlist of additional 38 categories! Our campaigns continue to reflect a strong connection with our partners and consumers, proving time and again our global business remains powerfully relevant. We look forward to continuing to create new relationships and delivering growth that makes our company proud.

2016 MARS, INCORPORATED CANNES LIONS WINS

CYBER LION AWARD / AGENCY / BRAND / TITLE / COUNTRY

  • Bronze Lion / Food and Drinks / BBDO WORLDWIDE/ Wrigley / Extra® / Give Extra, Get Extra / USA

  • Bronze Lion / Influencer/Talent / BBDO WORLDWIDE/ Chocolate / Snickers®/ Switcheroo / USA

ENTERTAINMENT LION AWARD / AGENCY / BRAND / TITLE / COUNTRY

  • Silver Lion / Cross Channel Brand Experience / BBDO WORLDWIDE/ Wrigley / Extra® / Give Extra, Get Extra / USA

  • Bronze Lion / Live Broadcasting / Live Streaming / BBDO WORLDWIDE/ Chocolate / Snickers® / Switcheroo / USA

MEDIA LION Award / Agency / Brand / Title / Country

  • Bronze Lion / Use of Stunts / BBDO WORLDWIDE/MediaCom / Wrigley / Skittles® / Skittles® Holiday Pawn Shop / Canada

OUTDOOR LION AWARD / AGENCY / BRAND / TITLE / COUNTRY

  • Bronze Lion / Copywriting / BBDO WORLDWIDE / Petcare / Pedigree® / 14 Years / Brazil

PR LION Award / Agency / Brand / Title / Country

  • Silver Lion / Business Citizenship/Corporate Responsibility / BBDO WORLDWIDE / Petcare / Pedigree® / pUp Syndrome / Russia

PRINT & PUBLISHING LION AWARD / AGENCY / BRAND / TITLE / COUNTRY

  • Silver Lion Campaign / Art direction / BBDO WORLDWIDE/ Wrigley / Little Red Riding Hood, Sherlock Holmes, Moby Dick / Germany

  • Silver Lion Campaign / Sweet Foods & Snacks / BBDO WORLDWIDE / Wrigley / Little Red Riding Hood, Sherlock Holmes, Moby Dick / Germany

  • Bronze Lion Campaign / Sweet Foods & Snacks / BBDO WORLDWIDE / Chocolate / Snickers® / Hunger Trap 1, 2, 3 / UAE

RADIO LIONS AWARD / AGENCY / BRAND / TITLE / COUNTRY

  • Bronze Lion / Script / DDB South Africa / Wrigley / Skittles® / Psychic / South Africa

  • Bronze Lion Campaign / Food / DDB South Africa / Wrigley / Skittles® / Psychic/Genie / South Africa

ABOUT CANNES LIONS

The International Festival of Creativity, also known as the Cannes Lions, is the world's leading celebration of creativity in communications. More than 40,000 global entries are showcased and judged every June in Cannes, France.

Winning companies receive the highly coveted Lion trophies honoring work in diverse advertising and communications categories. The festival also is a global meeting place for advertisers and advertising and communication professionals. Delegates from 100 countries attend exhibitions, screenings, seminars, workshops and master classes.

MARS BRANDS: A HISTORY OF CREATIVITY & INNOVATION

Since we won our first Cannes Lion in 1990, Mars has gone on to spread our love for our products through commercials and advertising that have won more than 180 Lions across different categories, including:

  • Global Creative Marketer of the Year, 2012
  • Radio Grand Prix, SNICKERS® Hoedown Ad, 2007
  • 24 Gold
  • 57 Silver
  • 110 Bronze
  • Two Creative Effectiveness Lions, 2011 and 2012

At the 2016 Cannes Lions Advertising Festival, Mars brands collected 12 awards and were recognized in an additional 38 categories.