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Ledela took over distribution of MARS ice creams

Europe & CIS |  01 May 2009

Key facts
  • Mars, Inc. announced that on April 1st 2009 Ledela took over the distribution of Mars ice creams in Croatia.
  • Mars ice creams contain natural ingredients – real milk, butter and cream – and their consumption restores energy therefore are ideal part of the diverse and balanced nutrition.

Zagreb, May 2009, – Company Mars, Inc. announced that on April 1st 2009 Company Ledela took over the distribution of Mars ice creams in Croatia.

In its distribution system Ledela already has dairy program of Ljubljanske mlekarne (Ljubljana Dairy Company), Campino, Salzburgerland, Miller and Kaserei Champignon, as well as Lambweston’s frozen potato program. In its portfolio Ledela also has Prima and Yeti ice creams and with this takeover of the distribution of Mars ice creams it has completed its portfolio with globally known brand that is present on Croatian market for some time.

Mars, Bounty, Snickers, Dove, m&m and Twix is various packaging form the range of Mars ice creams. Mars ice creams contain natural ingredients – real milk, butter and cream – and their consumption restores energy therefore are ideal part of the diverse and balanced nutrition.

Company Mars, Inc. is leading global FMCG Company with the portfolio of food, snack food, pet food and pet care. Quality of products, continuous strive for the highest standards and at the same time care for the environment are the core of company’s success Furthermore, Mars, Inc. aspire to develop brands that have unique combination of physical and emotional values that make Mars unique.


For more information

Damir Skok                                                                          Petra Gelb

Mars Hrvatska d.o.o.                                                           Mmd Corporate, PA & PR Consultants

Tel: 01/6593-165                                                                 01/4882-863

Mob: 098/278-571                                                               099/4882-863

e-mail: damir.skok@eu.effem.com                                 petra.gelb@mmdcee.com

 


PublishYear::2009 PublishMonth::May Region::Europe & CIS