Oct,2012

A Universe of Possibilities

Global/Corporate

A Universe of Possibilities
On Thursday October 11, science journal Nature in partnership with Mars published a supplement entitled ‘Physics Masterclass: A Universe of Possibilities’. Available to download here

The supplement series, called Nature Outlook, will include a three-page feature focuses on Mars involvement in this year’s Lindau Laureate Meeting, as well as the company’s broader collaborative research projects, including Mars’ work on cocoa genome, rice sustainability initiatives, cocoa flavanol research and the African Orphan Crops Consortium.

Launching in the same week at Mars’ second Principles in Action Summary the Outlook supplement will draw on the topics highlighted at this years Lindau Nobel Laureate Meeting, a conference dedicated to physics and physical sciences research. The supplement includes interviews with Nobel Laureates, features on current developments in science, as well as pieces on the events at Lindau.

From today, Nature.com will host a series of Mars-sponsored Nobel Laureate documentaries. Released throughout September and October, each documentary is appended by a film on science at Mars featuring Harold Schmitz, Chief Science Officer, Ralph Jerome, VP Corporate Innovation, Nobel Laureate Dudley Herschbach, and some of the Mars-supported young researchers. The Mars ‘Collaboration in Science’ film is available to view here

“Our partnership with Nature journal and the Lindau Nobel Laureate Meetings embodies Mars commitment to scientific dialogue and collaboration,” commented Howard Schmitz. “It’s a great way to engage with those already working in the field and those considering a future in scientific discovery.”

About Mars, Incorporated

In 1911, Frank C. Mars made the first Mars candies in his Tacoma, Washington kitchen and established Mars’ roots as a confectionery company.  In the 1920s, Forrest E. Mars, Sr. joined his father in business and together they launched the MILKY WAY® bar. In 1932, Forrest, Sr. moved to the United Kingdom with a dream of  building a business based on the objective of creating a “mutuality of benefits for all stakeholders” – this objective serves as the foundation of Mars, Incorporated today. Based in McLean, Virginia, Mars has net sales of more than $30 billion, six business segments including Petcare, Chocolate, Wrigley, Food, Drinks, Symbioscience, and more than 70,000 Associates worldwide that are putting its Principles into action to make a difference for people and the planet through its performance.

Mars brands include: Petcare – PEDIGREE®, ROYAL CANIN®, WHISKAS®, KITEKAT®, BANFIELD® Pet Hospital and NUTRO®; Chocolate – M&M’S®, SNICKERS®, DOVE®, GALAXY®, MARS®, MILKY WAY® and TWIX®; Wrigley – DOUBLEMINT®, EXTRA®, ORBIT® and 5™ chewing gums, SKITTLES® and STARBURST® candies, and ALTOIDS® AND LIFESAVERS® mints.  Food – UNCLE BEN’S®, DOLMIO®, EBLY®, MASTERFOODS®, SEEDS OF CHANGE® and ROYCO®; Drinks – ALTERRA COFFEE ROASTERS™, THE BRIGHT TEA COMPANY™, KLIX® and FLAVIA®; Symbioscience – COCOAVIA®, WISDOM PANEL™ and SERAMIS®. 

For more information, please visit www.mars.com.  Follow us: facebook.com/mars, twitter.com/marsglobal, youtube.com/mars.

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