It is almost 100 years ago since Frank C. Mars started producing candy from his kitchen in Tacoma, Washington. Today we are global leaders in production and sales of chocolate products. In Scandinavia we sell classic brands including MARS, M&M’S, SNICKERS, BOUNTY, TWIX and MILKY WAY; all among the most popular chocolate brands in the world, and what’s more, they also exist as ice cream. Latest addition to the group of brands is MALTESERS and MARS DELIGHT.
Chocolate is a popular aphrodisiac which can be enjoyed as part of a nutritious and balanced diet. Internationally, Mars has conducted research into the capabilities of the cocoa bean. As is the case with green tea and red wine, the cocoa bean contains multiple flavenols which are shown to have a positive effect on heart health. Mars has patented the process, thus making it possible to keep large amounts of the flavenols in the chocolate, even after the production process itself. To read more about this, go to www.cocoapro.com. Chocolate has many positive effects, however, as is the case with all aphrodisiacs, chocolate must be consumed responsibly; this will bring even bigger joy to your chocolate moment.
Mars supports a range of initiatives, all designed to support the consumer in living and eating healthy – from ’Healthy workplace’ and research into physical activity.
Mars is the World’s largest buyer of cocoa beans and as a result, we are in close contact with the African cocoa producers. Mars was the first global company commiting to promote sustainable production of cocoa. In close collaboration with the Rainforest Alliance are we active in shaping a functional and sustatainable production of cocoa.