Mars, Incorporated: History in the Making
The story of Mars
Few could have envisioned Frank C. Mars’ ultimate success when he started making and selling butter cream candy from his kitchen in Tacoma, Washington in 1911. After a century of launching world-class products and services, creating exciting new business segments and welcoming thousands of top-notch Associates, two things have remained constant: we’re a principle-based and family-owned business at heart.
The next generation of the Mars family – Forrest E. Mars, Jr., John F. Mars and Jacqueline Badger Mars – led the globalization of Mars, Incorporated. They also carried forward the cultural foundation established by their father with the articulation of our Five Principles and today, the stewards of these Principles include the Mars Family and thousands of Mars Associates.
Led by non-Family management since 2001 and headquartered in McLean, Virginia, Mars continues to prosper as a principles-based business with more than $47 billion in annual sales in 2022.
1880
1883
Mars Founder Is Born
Mars founder Frank C. Mars is born in Glenwood, Pope County, Minnesota. His mother, Elva, teaches him how to hand-dip chocolate.
1890
1891
William Wrigley Jr. Arrives in Chicago and Begins Sales Career
William Wrigley Jr. comes to Chicago. He is 29, has $32 and a great talent for sales. He starts out in the baking powder business, and one day Mr. Wrigley gets the idea to offer merchants free chewing gum with each can of baking powder. The rest is history.
1893
Juicy Fruit and Spearmint Chewing Gums Debut
Juicy Fruit®, the oldest brand in the Wrigley family, launches just a few months ahead of Wrigley’s Spearmint. Today, Juicy Fruit is the number one fruit gum brand in the United States.
1900
1910
1911
Mars Founder Creates and Sells Butter Cream Candy
Frank C. Mars starts making and selling butter cream candy from his kitchen in Tacoma, Washington, USA.
1914
Doublemint® introduced
Doublemint® is introduced. The gum is originally advertised as having “Double Value” with "Double Strength Peppermint Flavor, Double Wrapped — Always Fresh and Clean.”
1920
1920
Mars Founder Begins First Candy Business
Frank C. Mars relocates to Minneapolis and finds room to grow. He starts a basket candies business, The Nougat House. It produces Patricia Chocolates, named after Frank and Veronica’s (Frank’s second wife) daughter.
1920
Iconic Chicago Skyscraper Rises on Michigan Avenue
Construction begins on the historic Wrigley building in Chicago. A symbol of the city featured in countless articles, books, films and television programs, the historic Wrigley Building and its distinctive towers are an architectural favorite among Chicago's residents and visitors.
1922
Business Grows to Include New MAR-O-BAR Candy
Frank introduces the MAR-O-BAR® to his candy range. Now known as the MAR-O-BAR Company, Minneapolis, the company does business of less than $100,000 per year. Unfortunately, the MAR-O-BAR proves too delicate to stand up well under transportation.
1923
Father and Son Collaborate and Launch New Candy Bar
Frank introduces the MILKY WAY® Bar after getting the idea for a “malted milk in a candy bar” from a discussion with his son Forrest Sr. Its success leads to the hiring of a full-time sales staff.
1929
Mars Moves to Chicago
Mars, Incorporated relocates and opens a full-production plant in Chicago. Close to 200 Associates move with Mars. With a more centralized location and railroad access, business booms. 1929 also marks the date of Frank’s only son, Forrest E. Mars, Sr., officially entering the family business.
1930
1930
Mars Brings an Iconic Candy Bar to Market
The SNICKERS® brand is launched.
1932
Americans Find 3 Musketeers® in Stores
3 MUSKETEERS® is introduced to the U.S. market to great success.
1932
Forrest E. Mars Sr. Moves to UK
Forrest E. Mars, Sr., moves to the UK with a dream of building a business based on the objective of creating a “mutuality of benefits for all stakeholders” — this objective serves as the foundation of Mars, Incorporated today.
1934
Mars Founder Dies
On April 8, Frank C. Mars dies.
1935
Mars Adds First Petcare Business to Growing Portfolio
Mars enters Petcare business as Forrest, Sr. acquires U.K.-based Chappel Brothers, Ltd., maker of CHAPPIE® canned dog food.
1936
Longstanding Favorite Chocolate Debuts
MALTESERS® chocolate balls introduced in Europe.
1939
Doublemint® Twins Debut
The Doublemint® Twins make their debut, part of one of the most successful and long-lasting advertising campaigns ever created. The distinctive billboard campaigns created by Wrigley art director Otis Shepard fixed the Doublemint® twins concept in the American imagination.
1939
Pet Products Expand With Cat Food
Cat food, KITEKAT®, is first advertised in the U.K.
1939
Tying Candy to a Quiz Show
Mars experiments with a new advertising medium by sponsoring a local radio quiz show, Dr. IQ. The Mars Chicago plant temporarily manufactured a bar of the same name, an early example of tying product to advertising.
1940
1940
Laying the Foundation for M&M’S®
Forrest E. Mars, Sr. returns to the United States and establishes M&M® Limited in Newark, New Jersey.
1941
M&M’s® made for the U.S. Military.
The first M&M’S® Plain Chocolate Candies are made for the U.S. Military.
1942
Rice Marks a New Mars Market
Mars enters the rice category and opens the first commercial rice parboiling plant in Houston, Texas, entering the food business.
1944
Unity With the Troops
During World War II, Wrigley led an unusual move to support U.S. troops and protect the reputation of the company's brands. Because of wartime rationing, Wrigley could not make enough top-quality gum for everyone. Rather than compromise the high quality that people expected, the company took Wrigley's Spearmint®, Doublemint® and Juicy Fruit® off the civilian market and dedicated the entire output of these brands to the U.S. Armed Forces.
1945
M&M’S® Makes Its Big Move
The M&M’S® brand is launched to the general public and a $1 billion global brand.
1950
1950
A Stamp of Authenticity
The first Ms are printed on M&M’S® plain chocolate candies. To ensure consumers get the “real thing,” the slogan, “Look for the M on every piece,” is created.
1954
A New Food for Dogs in the UK
PAL® dog food is launched in the U.K. under the name MEET®. This is changed to PAL® in 1959.
1958
A New Brand for Cats in the UK
WHISKAS® Brand cat food was introduced in the U.K.
1958
M&M’S® Drive Company Growth
The success of M&M’S® plain chocolate candies leads to the opening of a new plant in Hackettstown, New Jersey.
1959
Corporate Headquarters Relocate
Forrest Mars, Sr. moves the corporate office of Mars, Incorporated from Newark, New Jersey, to Washington D.C.
1960
1960
New Slogan Differentiates Mars Bars
The advertising slogan, “A Mars a day helps you work, rest and play” is first used in the U.K.
1960
New UK Dog Food Brand Debuts
CHUM® dog food is launched in the U.K.
1960
Doublemint Twins Take Center Stage
Joan and Jane Boyd make their appearance as the first Doublemint® Twins to appear on television, starring in commercials for four years until their retirement in 1964.
1962
Manufacturing & Marketing Operations Expand in Europe
Forrest Mars, Jr. builds and manages the first confectionery plant in Veghel, Netherlands, Mars Food segment begins manufacturing products in King’s Lynn, England, and marketing campaigns for pet food and other segments begin in France and Sweden.
1964
Mars Establishes High-Quality, Local Source of Peanuts
Mars, Incorporated builds a site called Peanut Craftsmen in the heart of Albany, Georgia’s peanut belt to ensure a reliable source of high-quality nuts for SNICKERS® candy bars and M&M’S® peanut chocolate candies in the U.S.
1965
Pet Research Center Opens
The Waltham Centre for Pet Nutrition is established in the U.K. to research the dietary needs and preferences of pets, helping to improve pet nutrition and health.
1967
Australia Plant Begins Pet Food Production
Pet food manufacturing begins in Wodonga, Australia.
1968
Mars Expands Pet Food Business into U.S. Market
Mars acquires Kal Kan Foods in Los Angeles, California, and begins its association with American dogs, cats and their owners.
1969
Pioneering Leader Retires
Forrest E. Mars, Sr. retires.
1970
1972
Kal Kan Production Begins at New Ohio Facility
Kal Kan begins production at a new site in Columbus, Ohio, a central location for growth in the midwestern and eastern U.S. markets.
1974
Bar Code Technology Begins with Juicy Fruit® Gum
A pack of Wrigley's Juice Fruit® gum is the first product to be scanned with a bar code. This heralds a new era of automation in supermarket shopping.
1977
First European BEN’S ORIGINAL™ Rice Mill Opens
The first European rice mill for BEN’S ORIGINAL™ products is built in Olen, Belgium. BEN’S ORIGINAL™ launches in Brazil.
1980
1981
Astronauts Choose M&M’S® for Shuttle Mission
Mars becomes the first candy in space when M&M’S® chocolate candies are chosen by the first space shuttle astronauts to be included in their food supply.
1981
Skittles Starts Manufacturing in U.S.
Skittles begins manufacturing in the U.S. Originally produced in the U.K., Skittles was first imported to the U.S. in 1974. In 2009, Skittles is transferred to Wrigley.
1982
Mars Opens Cocoa Research Center
The Mars Center for Cocoa Science opens in Bahia, Brazil, with the goal of developing more sustainable cocoa varieties and farming techniques that will improve the lives of cocoa farmers and ensure future cocoa supplies.
1982
Ready-to-Heat Rice Ready for Market
The first canned Ready to Heat rice for BEN’S ORIGINAL™ begins production in Kings Lynn, England.
1983
Mars Prints ‘The Five Principles’
Mars publishes its first booklet on The Five Principles, which is distributed globally across the corporation.
1984
Iconic Mars Brands Join Olympic Lineup
M&M’S® plain and peanut chocolate candies and SNICKERS® candy bar are announced as the “Official Snack Foods of the Olympic Games.”
1984
Mars Relocates to McLean, Virginia
The corporate office of Mars, Incorporated moves into a custom-built, self-owned office space in McLean, Virginia.
1984
Mars Launches First Sugar-Free Gum
Wrigley introduces Extra®, its first sugar-free gum in the United States.
1985
Mars Adds Pasta to Its Food Portfolio
Pasta offerings, including spaghetti, tortellini and ravioli, launch in Australia under the name ALORA®, later rebranded as Dolmio in Europe in 1986.
1986
DoveBar Joins Product Lineup at Mars
Mars enters the frozen snack business through the acquisition of DoveBar International in the U.S.
1989
Wrigley Creates Oral Health Program
The Wrigley Oral Healthcare Program is established. The Wrigley Oral Healthcare Program partners with dental professionals worldwide, helping them improve their patients' oral health by chewing sugar-free gum for 20 minutes after eating and drinking.
1990
1990
Mars Bar® and M&M’S® Join the World Cup Squad
The MARS® candy bar and M&M’S® chocolate candies are announced as official sponsors of the football World Cup in Italy.
1991
4 Mars Brands Available in CIS
More than 23 tons of SNICKERS®, MILKY WAY®, MARS® and RAIDER® candy bars go on sale for the first time in the Commonwealth of Independent States (CIS).
1992
Mars Serves as Single Sponsor for the Olympic Games
Mars, Incorporated becomes the single worldwide food sponsor of the 1992 Olympic Games.
1993
Mars Opens First Facility in China
Mars China opens its first manufacturing facility in Beijing, China, manufacturing DOVE® brand chocolate with fruit and nuts.
1994
Mars Purchases First Shares in Banfield® Pet Hospital
Mars, Incorporated's initial investment in Banfield® Pet Hospital.
1995
Pet Food Available in Russia
Mars pet food moves into Russia and China.
1995
Scientists Publish Cocoa Flavanol Research
Mars, Incorporated scientists publish their first paper on COCOA Flavanol measurement.
1995
Empire State Building Unveils New Blue M&M’S® Arrival
New York City’s most iconic building, the Empire State Building, colors its lights blue to announce the launch of blue M&M’S® chocolate candies.
1995
Salsa Debuts in UK
A range of BEN’S ORIGINAL™ salsa dips launches in the U.K. as a new food factory opens in the Netherlands.
1998
Mars Finds Organic Food Opportunity With Acquisition
Mars enters organic food business with purchase of SEEDS OF CHANGE®.
1999
Creative and Innovative Business Leader Dies
Forrest E. Mars, Sr. dies at the age of 96 in Miami, Florida.
2000
2000
M&M’S® Kicks Off Y2K
M&M’S® chocolate candies become “The Official Candy of the New Millennium.” MM is the Roman numeral for 2000.
2000
Mars Buys French Food Company
Mars buys EBLY®, a manufacturer of wheat-based products in France.
2001
Popular Gum Brand Enters U.S. Market
Already a top-selling brand across Europe, Orbit® gum has a successful U.S. launch.
2002
Royal Canin® Joins Pet Food Portfolio
Mars expands Petcare portfolio with acquisition of ROYAL CANIN®, a French pet food company.
2005
Launch of Global Health and Life Sciences Business
Mars Symbioscience launches as the global health and life sciences segment of Mars, Incorporated, now part of Mars Food & Nutrition
2005
Iconic Confectionary Brands Join Portfolio
Wrigley adds the Altoids®, Life Savers®, Creme Savers® and Sugus® brands to its expanding portfolio of confectionery products.
2006
Mars Creates Heritage Line of Chocolate
Mars creates the American Heritage Chocolate line, an authentically historic chocolate made from ingredients available in the 18th century and fashioned off an ingredient list from 1750. It is sold exclusively at fine gift shops at historic sites, museums, historic inns in the U.S., Canada and online.
2007
Mars Purchases Stake in Banfield® Pet Hospital
Mars acquires ownership stake in Banfield® Pet Hospital and enters the natural pet food segment with the acquisition of Nutro Products, Inc.
2007
Mars Leads Effort to Stop Advertising to Children
Mars establishes the Mars Marketing Code and becomes the first food company to voluntarily stop advertising food and snack products to children under 12 years of age.
2007
GREENIES™ Joins Product Lineup
Mars launches new and improved GREENIES™
2007
Wrigley Sells First Envelope Package for Gum
5® Gum makes its U.S. debut, the first gum to be sold in a slick 15-stick envelope package.
2007
ADA Awards Sugar-Free Chewing Gum Seal of Acceptance
The American Dental Association awarded its Seal of Acceptance to chewing gum for the first time, recognizing sugar-free Orbit®, Extra® and Eclipse® as beneficial to oral health.
2008
Mars Joins Movement for Sustainable Cocoa
Mars joins UTZ CERTIFIED “Good Inside Cocoa Program” to create global certification standards for sustainably grown cocoa in West Africa. Mars becomes the world’s leading gum manufacturers with acquisition of the William Wrigley, Jr. Company.
2009
Mars Unveils First LEED-Certified Petfood Facility in Arkansas
Mars Petcare opens the doors to the first LEED Certified pet food manufacturing facility in the world.
2009
Mars Prioritizes Sustainable Cocoa Farming
Mars, Incorporated is the first global chocolate company to commit to fundamentally changing the way sustainable cocoa farming practices are advanced by aiming to certify its entire cocoa supply as being produced in a sustainable manner by 2020.
2009
Prominent Nutrition Information Appears on All Packaging
Mars is the first confectionery company to launch front-of-pack nutrition labeling globally.
2009
Mars Announces Sustainability Commitments
Mars announces its commitment to make its operations Sustainable in a Generation (zero carbon, water and waste impact from its operation by 2040).
2010
2010
Mars Makes Strong Commitment to Sustainable Sourcing
Mars commits to source 100 percent of its palm oil from certified sources by 2015, and 100 percent of fish and seafood products from sustainable sources by 2020.
2010
Mars Publishes Early Cocoa Genome Sequencing Results
Mars shares preliminary results of its efforts to sequence the cocoa genome to help develop cocoa varieties that are higher yielding, more robust and resistant to drought and disease, helping cocoa farmers to earn a better living.
2010
Mars Introduces Snack Squares in U.S.
Goodnessknows, luscious snack squares in three flavors, launches in the U.S.
2014
Wind Farm Opens in Texas
Mars opens a wind farm the size of Paris in Lamesa, Texas. The wind farm is estimated to produce enough power to power all Mars U.S. sites.
2014
Water Processing Plant Opens
Mars in Veghel, the Netherlands, opens first anaerobic Methane Wastewater treatment on the European continent which processes water up to 99 percent pure.
2014
Mars Opens First U.S. Chocolate Plant in 35 Years
Mars Wrigley opens its first U.S. manufacturing site in 35 years in Topeka, Kansas.
2015
Mars Establishes Petcare Segment
Mars completes the buyout of PetSmart for total ownership of Banfield Pet Hospital—and acquires BluePearl Specialty and Emergency Pet Hospital, resulting in the Mars Petcare segment.
2015
Food Safety Standards Research Center Opens
Mars Global Food Safety Center opens in Huairou, China, a first-of-its-kind facility for precompetitive research, training and collaboration that aims to raise global food safety standards.
2015
Australian Production Site Reaches Zero-Waste Milestone
Mars Australia became the final Mars chocolate production site to reach the 2015 Sustainable in a Generation zero landfill waste milestone.
2015
Research Unveils Cocoa Flavanols Keep Hearts Healthy
FLAVIOLA Consortium unveils new research that cocoa flavanols can help keep our hearts healthy.
2016
Turin Chocolate Brands Join Mars Portfolio
Mars acquires Turin Chocolates in Mexico with iconic brands Conejos, Exoticas, Huevitos, Cerezas and Turin Specialty Chocolates.
2016
Pet Partners Acquisition
Mars acquires Pet Partners, a community of veterinary hospitals.
2016
M&M'S® Turns 75
Mars celebrates the 75th anniversary of its iconic brand M&M'S®
2016
New Wind Farm Opens in Scotland
New Moy wind farm in Scotland will power the equivalent of all Mars U.K. factories and offices as Mars Takes Another Step on the “Path to Zero” Greenhouse Gas Emissions from operations.
2016
Visionary Mars Leader Dies
Forrest E. Mars, Jr., Businessman and Philanthropist, Passes Away at 84.
2016
Mars Reveals New Segment for Confectionery
Mars, Incorporated announces merger of Chocolate and Wrigley segments to create Mars Wrigley Confectionery.
2017
Mars Announces Plan to Address Smallholder Farmer Income Issues
Mars launches Farmer Income Lab to tackle issue of smallholder farmer income.
2017
Mars Launches All-Encompassing Sustainability Plan
Mars unveils its “Sustainable in a Generation Plan” and commits to invest $1 billion over the next few years to tackle urgent threats facing our business and the society we operate in – threats like climate change, poverty in our value chain and a scarcity of resources.
2017
VCA Joins Mars Petcare Roster of Companies
Mars acquires VCA Animal Hospitals.
2017
Mars Adds Tasty Bite® to Its Product List
Mars gains majority stake in Tasty Bite® under Preferred Brands International acquisition.
2017
Mars Acquires Stake in KIND®
Mars acquires minority stake in the snack bar company KIND®.
2017
Mars Wrigley Foundation Celebrates 30 Years of Giving
The Wrigley Company Foundation celebrates 30 years of giving.
2017
Launch of AdvanceMint™ (known as Shubh Mint™ in India)
Mars Wrigley Confectionery launches Shubh Mint (AdvanceMint) to boost income and climate resiliency for mint farmers.
2018
The Companion Fund Launches
Mars Petcare starts a venture fund called “The Companion Fund” to back pet-tech, products and services.
2018
Linnaeus Joins Mars Petcare
Mars acquires Linnaeus, leading provider of veterinary services in the UK.
2018
Lion’s Share Fund
Mars signs on as founding partner of the United Nation’s Development Programme’s “Lion’s Share Fund” to tackle crisis in wildlife conservation and animal welfare.
2018
Cocoa for Generations
Mars launches new Cocoa for Generations plan, leading the way for the cocoa sector to partner in a new approach to increase farmer income, help safeguard children and forests, and create a pathway for cocoa farming communities to thrive.
2018
Mars Sells Drinks Business
Mars sells Drinks Business to Lavazza.
2018
Mars Petcare Acquires AniCura
Mars completes acquisition of AniCura, European family of veterinary clinics.
2019
Mars acquires foodspring
Mars acquires majority stake in foodspring, active nutrition brand.
2019
Mars Commits to Diversity in Brand Marketing
Mars partners with Geena Davis Institute to audit diversity in brand marketing.
2019
The Global Alliance for Responsible Media is Founded
Mars co-founds Global Alliance for Responsible Media to create a safer online environment for brands and consumers.
2019
Mars Extends Sustainability Commitments to Suppliers
Mars launches #PledgeforPlanet campaign calling suppliers to set emissions targets.
2019
Palm Positive Plan
Mars sets Palm Positive Plan, a simplification strategy for deforestation-free palm oil.
2019
100 Years of Purpose
Articulation & launch of Purpose which reflects how we've done business for more than 100 years.
2020
2020
KIND® Acquisition Complete
Mars completes KIND® North America acquisition; KIND® acquires Nature’s Bakery.
2020
Global Relief for COVID-19
Mars responds to COVID-19 pandemic, committing $42M to global relief efforts.
2020
Ben’s Original rebrands
Ben’s Original rebrands; creates Seat at the Table Fund Scholarship to support Black students pursuing food industry careers.
2020
Mars Launches Gender Equity Program
Mars creates Full Potential platform to drive gender equity in the workplace, marketplace and communicates where we source.
2020
One Billion Healthy Meals Achieved
Mars Food reaches One Billion Healthy Meals goal a year early.
2020
Mars Petcare Expands in Asia
Mars acquires VSH Hong Kong, Veterinary Emergency & Specialty (VES) Hospital Singapore, and Asia Veterinary Diagnostics.
2021
100% Renewable Electricity in Australia
Mars Australia transitions to 100% renewable electricity in direct operations.
2021
#HeretoBeHeard Global Listening Study
Mars launches #HeretoBeHeard campaign to advance action on gender equality. It resulted in a global listening report amplifying the voices of women across various intersections—including race, age, sexuality, religion, disability and more—in a meaningful dialogue on how to shape a more inclusive world.
2021
Mars launches new coalition to mobilize suppliers & accelerate climate action
Mars co-founds the Supplier Leaders on Climate Transition coalition, supporting supply partners in pursuit of sustainability goals.
2021
HOPE Reef Restoration Project Launches
SHEBA® launches HOPE Reef coral restoration project to restore 185,000+ sq. meters of reef at key sites around the world.
2021
U.S.-based Veterinary Health Business Powered by Renewable Energy
Mars opens a new wind farm in Ford County, Illinois, to power the entire U.S.-based Veterinary Health business, maintaining 100% renewable energy in U.S. operation.
2021
Mars Commits to Net Zero by 2050
Mars commits to Net Zero by 2050 goal, including all emissions across Scope 3; Royal Canin, Mars bar in UK announce goals to be carbon neutral by 2023.
2021
Innovate Pet Brand Acquisitions
Mars acquires innovative pet brands PrettyLitter, NomNom, alongside Mount Pleasant Veterinary Group.
2022
M&M’s New Purpose Launched Alongside FUNd Supporting Arts & Entertainment
M&M’s launches new purpose to create a world where everyone belongs; creates M&M’S FUNd supporting increased access to arts and entertainment.
2022
Research on Cocoa Flavanols
Mars partners on COSMOS (COcoa Supplement and Multivitamin Outcomes Study), the largest nutritional study looking at health effects of cocoa flavanols. Primary results found that cocoa flavanol supplementation reduced deaths from cardiovascular disease by 27%.
2022
Mars Unveils First Carbon-Free Industrial Plant
Ice cream facility in Steinbourg, France, becomes first carbon-free industrial plant in Mars.
2022
CEO Grant F. Reid Retires
In June 2022, Chief Executive Officer, Grant F. Reid, announces he is handing over the reins as CEO after leading the business through a period of unprecedented growth, impact and transformation for over eight years.
2022
New Petcare Division Created
Mars Petcare creates new Science & Diagnostics division.
2022
A New CEO Leads Mars
In September 2022, Poul Weihrauch, former Petcare President, takes over the position of CEO and Office of the President for Mars.
2022
Mars Acquires Champion Petfoods
Mars Petcare, announces it signed a definitive agreement to acquire Champion Petfoods, a leading global pet food maker.
2022
Mars Petcare Expands in Hong Kong and Singapore
Mars acquires Creature Comforts Hong Kong, Gentle Oak Veterinary Clinic Singapore, Hillside Veterinary Surgery Singapore and Tai Wai Small Animal and Exotic Hospital.
2022
Mars Australia Commits to Paper-Based Packaging
Mars Australia announces a major step forward in its sustainability journey by committing to transition all Australian-made chocolate bars to a new paper-based packaging that can be recycled via traditional kerbside (curbside) recycling.
2023
Mars Acquires Tru Fru
Mars acquires Tru Fru, adding the innovative, frozen whole-fruit with real chocolate brand to its growing snacking portfolio.
2023
Mars Acquires Heska and SYNLAB Vet
Mars completes acquisition of Heska and SYNLAB Vet, enabling broader coverage across diagnostics and technology, while accelerating R&D and expanding access globally to animal diagnostics solutions.
2023
Mars Updates The Five Principles
For the third time in history, the Mars Family updates the descriptions of the Five Principles to be more Inclusive of the wider Associate population and Mars' diverse business, to ensure the Principles remain meaningful to a younger generation.
2023
Mars Releases the Net Zero Roadmap
Mars releases a decisive action plan for achieving Net Zero greenhouse gas (GHG) emissions across its full value chain by 2050. The Roadmap includes a new target approved by the Science Based Target Initative(Opens a new window) to cut emissions by 50% by 2030, from a 2015 baseline, with a pathway to Net Zero by 2050.
2023
Mars Acquires Kevin's Natural Foods
Mars completes acquisition of Kevin’s Natural Foods, a high-growth, nutritious meal company.
2023
Mars Acquires Hotel Chocolat
Mars announces that it will acquire Hotel Chocolat, one of the UK's leading premium chocolate brands.