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OUR PRIVACY STATEMENT

What does this privacy statement apply to?

This Privacy Statement applies to your Personal Information collected or processed by Mars, Incorporated and its family of companies (collectively, “Mars,” “we,” “us” or “our”), through our websites, mobile applications, or other sites that display this Privacy Statement (collectively, the “Sites”). This Privacy Statement will also apply to information gathered from you in person and at any of our retail and / or veterinary sites (also, the “Sites”). This Privacy Statement applies to your Personal Information, which can include information or a combination of information that could directly or indirectly be used to identify you, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity, and any other information collected from or about you (hereinafter, “Personal Information”). Please note, the definition of Personal Information can vary by jurisdiction. If we collect information from you that is considered Personal Information in your jurisdiction, we will treat it as such in accordance with this Privacy Statement.

Please read this Privacy Statement carefully to understand our policies and practices regarding your Personal Information and how we will treat it. This Privacy Statement may change from time to time. We will notify you of material changes to this Privacy Statement by posting a notice on our home page for a reasonable period of time and changing the “Last Updated” date above. So please check it periodically for updates.

We adapt our privacy practices to country and state data protection laws and cooperate with data protection authorities if they believe a privacy problem has occurred.

If you are in the European Union, the Mars subsidiary or affiliate who owns and operates the site that you are visiting will be the data controller responsible for the collection and use of your Personal Information. If you have a query about how your Personal Information is being used, you can contact the data controller through the Privacy and Data Protection Officer whose contact details appear below. Please also refer to the section below covering Data Subject Rights in the European Union.

What categories of Personal Information do we collect and process?

We may collect or process various categories of Personal Information that you provide to us. We have collected and / or processed the following categories of Personal Information in the last 12 months:

The following categories of personal information are followed by information regarding their respective source(s), purpose(s), and disclosure(s) to third parties.

  • Identifiersare sourced directly from you or from third party providers, such as data brokers or social media platforms. They are used: to provide and improve the features, products and services you request; for registration, contests and promotions; to communicate with you and provide you with information; to provide you with personalized content, information, and to send you brochures, coupons, samples, offers and other information on our products or our family of companies; when we perform our obligations under a contract with you; for processing of Personal Information that is necessary in connection with the assessment and acceptance of customers or vendors; to deliver relevant advertising; and/or for research purposes. They are disclosed for business purposes within the Mars family of companies and to service providers.

  • Personal Information categories contained in customer recordsare sourced directly from you. They are used: to provide and improve the features, products and services you request; to provide you with personalized content, information, and to send you brochures, coupons, samples, offers and other information on our products or our family of companies; when we perform our obligations under a contract with you; and/or for processing of Personal Information that is necessary in connection with the assessment and acceptance of customers or vendors. They are disclosed for business purposes within the Mars family of companies and to service providers.

  • Protected classification characteristicsare sourced directly from you or from third party providers, such as data brokers or social media platforms. They are used: to provide and improve the features, products and services you request; when we perform our obligations under a contract with you; and/or for processing of Personal Information that is necessary in connection with the assessment and acceptance of customers or vendors. They are disclosed for business purposes within the Mars family of companies and to service providers.

  • Commercial informationis sourced directly from you. They are used: to provide and improve the features, products and services you request; to provide you with personalized content, information, and to send you brochures, coupons, samples, offers and other information on our products or our family of companies; and/or to deliver relevant advertising. They are disclosed for business purposes within the Mars family of companies and to service providers.

    Internet or other similar network activityis sourced indirectly from you (e.g., from observing your actions on our Sites) or from third party service providers, such as a data analytics provider. They are used: to provide you with personalized content, information, and to send you brochures, coupons, samples, offers and other information on our products or our family of companies; and/or to deliver relevant advertising. They are disclosed for business purposes within the Mars family of companies and to service providers.

    Geolocation datais sourced directly from you, indirectly from you (e.g., if you authorize location services), and/or from third party providers, such as social media platforms. They are used: to provide and improve the features, products and services you request; for registration, contests and promotions; to provide you with personalized content, information, and to send you brochures, coupons, samples, offers and other information on our products or our family of companies; when we perform our obligations under a contract with you; and/or to deliver relevant advertising. They are disclosed for business purposes within the Mars family of companies and to service providers.

    Professional or employment-related informationis sourced directly from you or from third party service providers (i.e., background check provider). They are used to process employment applications and when we perform our obligations under a contract with you. They are disclosed for business purposes within the Mars family of companies and to service providers.

    Inferences drawn from other personal informationis sourced indirectly from you (e.g., from observing your actions on our Sites) or from third party service providers, such as a data analytics provider. They are used: to provide and improve the features, products and services you request; to provide you with personalized content, information, and to send you brochures, coupons, samples, offers and other information on our products or our family of companies; and/or to deliver relevant advertising. They are disclosed for business purposes within the Mars family of companies and to service providers.

We may collect information from other sources, including contact lists, and demographic information from third parties and other sources. This data may be combined with other information that we collect and use for the purposes described in this privacy statement.

We collect the following specific pieces of Personal Information:

  • Personal contact details including information such as names, addresses, telephone numbers, or e-mail addresses such as when you provide them to us during online registration or when doing business with us or providing services to us; some Sites allow you to establish a user name and password to set up an account.

  • Purchase-related information including data regarding purchases you make at the Sites.This would include payment card information and shipping details.

  • Information submitted to us to indicate your interest in a position, including your indicated job preferences, work history and information provided on job applications.

  • Demographic information including data such as age, gender, hobby or activity information, taste or other preference information, and the like.

  • Data to support the execution of agreements with customers or vendors, including the assessment and acceptance of a customer or vendor, such as credit status or information publically available on sanctions or watch lists.

  • Information collected from our Sites and social media pages. This includes information collected when you interact with us, such as comments, photos, or other information that you post, through blogs, message boards, or social networking opportunities or other interactive forums.

  • Your Internet Protocol (IP) address or device identifier, your device’s operating system, browser type, websites visited before or after you visit our website, pages viewed and activities at our website, as well as your interaction with advertisements.

  • Third-party service and advertising partners may also collect information automatically.

  • Other information we have collected from you with your consent.

Why do we collect and how do we use your Personal Information?

We may use your Personal Information for a variety of legitimate purposes including:

  • Providing the features, products and services you request:We may use the Personal Information we collect about you to fulfil your requests for, and enable your use of, our features, products and services.

  • Registration, contests and promotions:We may use your Personal Information to enter you in contests if you so choose to enter, to notify you of results and to register you for certain features, products and services in line with your chosen marketing preferences.

  • To communicate with you and provide you with information:We may use your Personal Information to communicate with you, to respond to your questions or comments, to provide you with updates and news and, if you have indicated your interest in positions at Mars, to alert you when job vacancies that fit your profile arise.

  • To provide you with personalized content, information, and to send you brochures, coupons, samples, offers and other information on our products or our family of companies.Where required by law, we ask visitors providing e-mail addresses to indicate if they would like further information or updates from us, such as information about the products and services available from our family of companies. We also offer visitors an “opt-out” option if they wish to cease receiving e-mails or other information from us. In some circumstance you may be asked to “opt-in” before we contact you in certain ways or before certain services may become available.

  • When we perform our obligations under a contract with you:We may use your Personal Information when you work as a service provider or apply for a job with us as necessary in connection with your contract or services agreement. If you are a consumer or a user of our services we will use your Personal Information to carry out our obligations under the agreement that we have with you.
  • Processing of Personal Information that is necessary in connection with the assessment and acceptance of customers or vendors, including confirming and verifying the identity and credit status and creditworthiness of relevant customers or vendors (this may involve the use of a credit reference agency or other Third Party), conducting due diligence, and screening against publicly available government and/or law enforcement agency sanctions lists and other third-party data sources, the use of and participation in Mars’ incident registers and sector warning systems and/or third party verification services.
  • To deliver relevant advertising:We may purchase and use opt-in e-mail lists to contact potential customers who we believe may be interested in products or services from the Mars family of companies. We will honor opt-out requests and ask those providing lists to give us assurances that e-mail contact information is provided only for those consumers who have expressed a desire to receive offers and information by e-mail. We also may use demographic and preference information to allow advertising related to Mars products and services to be targeted to the users for whom they are most pertinent. This is designed so that users will see advertising that is most likely to interest them, and advertisers can display their ads to people who are most likely to be receptive. For further information about our advertising practices, please click here to see our policy on online interest-based advertising.
  • To provide you with other offers:Sometimes our brands will make offers, coupons and information, including catalogues, available to you through the mail. For example, when customers place an online order in our catalogue stores or sign up for one of our catalogues online we may add them to the list to receive that catalogue. We may also use lists we have received from third parties or public sources to send you this information, and, as is routinely done in the catalogue business, may exchange names and addresses (but not e-mail addresses absent consent) of our catalogue customers with other catalogue companies who may also contact you by mail. You may “opt-out” of receiving offline communications from our brands at any time.
  • To improve the features, products and services that we offer through the Sites:We may use the Personal Information that we collect to improve the Mars family of product offerings, services, as well as our Sites and features.
  • For certain automated decision-making activities:We may use the Personal Information we collect for serving online advertising, and / or generating a personality profile for you. Details of the Personal Information we collect, how it is used, and how you may opt out of any automated decision-making is explained below.
  • At your direction and with your consent.

  • For research purposes.

  • For other legitimate business purposes, including but not limited to legal compliance.

How do we share and disclose your information?

We may share or disclose your Personal Information:

  • With Mars and the Mars family of companies.

  • With vendors or agents.For example, we may share your Personal Information with companies we have hired to provide services on our behalf. When we share Personal Information with these other companies to provide services for us, they are not allowed to use it for any other purpose and must keep it confidential unless you otherwise consent.

  • Where your Personal Information may be transferred along with other business assets.

  • Where we have received your direction or consent to the disclosure of your Personal Information.

  • To comply with the law or respond to legal process or lawful requests, including from law enforcement and government agencies.

  • To conduct investigations of consumer complaints or possible breaches of law, to protect the integrity of the website, to fulfill your requests, or to cooperate in any legal investigation.

  • To protect the rights or property of the Mars family of companies or our customers, including enforcing the terms governing your use of the services.

  • To act on a good faith belief that access or disclosure is necessary to protect the safety of our associates, customers or the public.

  • To support other legitimate business purposes including but not limited to legal compliance.

Please note that the Sites may include links or otherwise refer to third-party websites whose privacy practices may differ from our privacy practices. If you submit Personal Information to any of those websites, your information is governed by the privacy policies on those websites. We encourage you to review the privacy policy of any website you visit.

We may share anonymized or de-identified information we collect under any of the above circumstances. We may also share it with third parties to develop and deliver targeted advertising on the Sites, and on websites of third parties. We may combine anonymized or de-identified information we collect with additional anonymized or de-identified information collected from other sources. We also may share aggregated and anonymized information with third parties, including advisors, advertisers, and investors, for the purpose of conducting general business analysis. For example, we may tell our advertisers the number of visitors to our website and the most popular features or services accessed.

What about children’s privacy?

The Sites are primarily designed and intended for adults and teens (age 13 and older) and not directed to children under age 13. In accordance with the Children’s Online Privacy Protection Act (COPPA), we do not and shall not knowingly collect or store any Personal Information about children under age 13, and our company websites and mobile applications are not designed to collect Personal Information from children under age 13. In relation to teenagers under age 16, we will obtain parental consent prior to allowing them to submit their Personal Information to Mars through the Sites, post material or upload photographs or information. We will implement measures to verify parental consent, taking into consideration available technology. We may ask visitors to enter a birth date to restrict those who are underage from accessing certain services, websites, areas or features. Where local law imposes higher age thresholds, we will comply with such requirements. For more information, please review our Special Note to Parents and the Mars Marketing Code. If you become aware that a child under 13 has registered for our email newsletters, or otherwise provided us with their Personal Information, please report the use to here. If we become aware of a user under the age of 13 providing information on our Sites without parental permission, we will terminate that account and purge our databases of all Personal Information provided by that user to the extent feasible.

What are our policies regarding online interest-based advertising?

here.Advertisements that we place online using interest-based data are expected to be delivered with the Advertising Option Icon to help consumers understand how their data is being collected and used and to provide choices for consumers who want more control.The Icon looks like this:

 

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By clicking on the Icon when it appears, you can review information (and follow information) regarding online interest-based advertisements, including who is collecting and using your online data, how you can opt-out from receiving such advertisements, and more.

How do we serve advertisements through online interest-based advertising?

At times we display ads both on our network of owned and operated websites and on the websites of third parties. When you visit one of our websites or view ads that we serve elsewhere online, you may see different kinds of ads, such as text ads next to search results or video ads on web pages. Sometimes, these ads are based on the content of the pages on which they appear. Other times, these ads are generated by matching the particular ad to your interests as inferred from your online activities that have been collected over time. With interest-based advertising, the goal is to show you ads that are most relevant to you.

To do this, we and some of our third-party advertising companies use technologies such as cookies and web beacons to collect information about your interaction with our websites and other third-party websites (“Online Data”). This Online Data generally does not identify you to us personally and, typically, it is aggregated with other data to create segments – groups of users and certain general interest categories that we have inferred based on a variety of factors (for example, “sports fan”). The Online Data can include:

  • The webpages, products and services you view and links you click when using our websites and services as well as third-party websites;

  • Our e-mails that you view and links you click on within that e-mail;

  • Whether you view or click on ads that are shown to you;

  • Demographic or interest data, including general geographic location derived from IP address;

  • The search terms you enter when using certain search services.

We and our third-party advertising partners use this Online Data to paint a more accurate picture of the interests of the audiences with which we interact – including you – so that we can serve ads that are more relevant to those interests.

In addition, our third-party advertising partners use this Online Data for a variety of other purposes, including (a) in conjunction with advertising that appears on our website or other websites, (b) for reporting website traffic, statistics, advertisement data and other interaction with ads and the websites on which they are served, and (c) to measure the effectiveness of web-based and e-mail advertisements.

Why would you want to receive interest-based ads?

Consumers like to receive interest-based ads for many different reasons. Interest-based ads are helpful because they are more tailored to your particular interests. For example, cat owners may see more ads for cat food and fewer ads for dog grooming services. Interest-based ads also are more likely to help you discover new products and services that are actually relevant to you and your interests. For example, dog owners may see an ad about the latest dog-grooming products, whereas cat owners might be more likely to see an ad for the latest feline hairball solution. In short, receiving interest-based ads can help to improve your access to new products, services and features that are most relevant to you, which in turn could help to improve your life and social experiences. You also will not see the same ads over and over from us because the number of times you see a particular interest-based ad is limited. By opting-out of interest-based ads, you lose all of these benefits.

A Note on Google Analytics — To help facilitate the delivery of relevant content, we use Google Analytics Advertising Features, which you can learn more about and opt-out from here.

How can you opt-out of receiving interest-based ads from us?

If you are no longer interested in receiving interest-based ads from any of our US Sites, you can opt-out by using the instructions below. Please note, however, that opting-out does not mean you will no longer see ads from us online. It simply means that the online ads from us you do see will not be based on your particular interests.

Depending on where you live, you may be able to access one convenient place to indicate your preferences, including the option to make one “universal” opt-out of interest-based advertising with participating entities:

In the United States, visit this site: Ad Choices.

In Canada, visit this site: Your Ad Choices.

In the EU, visit this site: Your Online Choices.

You can also generally opt-out of receiving interest-based ads from third party advertisers who are members of the Network Advertising Initiative ("NAI") or who follow the DAA Self-Regulatory Principles for Online Behavioral Advertising by visiting the opt-out pages on the NAI website and DAA website.

When you opt-out using these methods, a cookie will be placed on your device indicating that you have opted-out of interest-based advertising. If you delete your cookies, you will need to opt-out again. These websites also provide detailed information about interest-based advertising and tips for managing your online privacy.

Cookies Notice

What are cookies and how do we use them?

“Cookies” are data files that a website sends to your computer while you are viewing the site. These data files include information that allows our site to remember important information that will make your use of the site more efficient and useful to you. Our Sites use cookies for a variety of purposes. We use cookie technology and IP addresses to obtain information from online visitors, and also to provide registered visitors with the best possible personalized online experience. Information obtained via cookies may include Personal Information.

Visitors to our Sites use different web browsers and different computers. To make your visits as easy as possible with the technology you use, we automatically keep track of the type of browser (e.g., Internet Explorer) and operating system (e.g., Windows, Mac) used by a visitor, and the domain name of the visitor's Internet service provider. We also track the total number of visitors to our Site in an aggregate form to allow us to update and improve our Sites. This data tells us if more visitors prefer certain features or areas to others, which helps us keep our Site fresh and interesting to the majority of our visitors. We also use cookies to help prevent children from entering certain areas or features intended only for adults or teens.

How do we use cookies to personalize your experience at our sites?

Cookie technology helps us deliver content tailored to a visitor’s interests, and allows us to make ordering products, entering and participating in sweepstakes and contests, and offering other functions at our sites easier for our visitors. Sites that offer online shopping use cookies to remember and process the items in your shopping cart. Where appropriate under our disclosed practices and policies, we may associate Personal Information with a cookie file in such instances.

Do third parties use cookies on our site?

We may allow third parties to use cookies and to advertise on our websites. In general, we may not control the cookies used by third parties. There are free programs you can download which would allow you to set your preferences and block the vast majority of third-party cookies across the Internet.

Different types of cookies used by us

The cookies used by us are based on the International Chamber of Commerce guide for cookie categories: Strictly Necessary, Performance, Functionality, and Targeting.

'Strictly Necessary' cookieslet you move around the website and use essential features like secure areas, shopping baskets and online billing. These cookies don't gather any information about you that could be used for marketing or remembering where you've been on the Internet. We use these Strictly Necessary cookies to

  • Remember things like information you've entered on order forms when you navigate to different pages in a single web browser session

  • Remember the goods and services you ordered when you get to the checkout page

  • Identify you as being logged in to a Mars website

  • Make sure you connect to the right service on our website when we make any changes to the way the website works

Cookies we have defined as 'Strictly Necessary' cookies will NOT be used to

  • Gather information that could be used to advertise products or services to you

  • Remember your preferences or username beyond your current visit

'Performance' cookiescollect information about how you use our website, e.g., which pages you visit, and if you experience any errors. These cookies don't collect any information that could identify you – all the information collected is anonymous and is only used to help us improve how our website works, understand what interests our users, and measure how effective our advertising is. We use performance cookies to

  • Provide statistics on how our website is used

  • See how effective our adverts are (we don't use this information to target adverts to you when you visit other websites)

  • Help us improve the website by measuring any errors that occur

  • Test different designs of our website

Cookies we have defined as 'Performance' cookies will NOT be used to

  • Gather information that could be used to advertise products or services to you on other websites

  • Remember your preferences or username beyond your current visit

  • Target adverts to you on any other website

'Functionality' cookies are used to provide services or to remember settings to improve your visit. We use 'Functionality' cookies to

  • Remember settings you've applied such as layout, text size, preferences and colours

  • Remember if we've already asked you if you want to fill out a survey

  • Show you when you're logged in to our site

  • Share information with partners to provide a service on our site. The information shared is only to be used to provide the service, product or function and not for any other purpose

Cookies defined as 'Functionality' will NOT be used to

  • Target you with adverts on other websites

'Targeting' cookiesare linked to services provided by third parties, such as 'Like' buttons and 'Share' buttons. The third party provides these services in return for recognising that you have visited our website. We use 'Targeting' cookies to

  • Link to social networks like Facebook, who may subsequently use information, including Personal Information, about your visit to target advertising to you on other websites

  • Provide advertising agencies with information, including Personal Information, on your visit so that they can present you with adverts that you may be interested in

What are web beacons and how do we use them?

Some of our Web pages and e-mail updates may contain electronic images called Web beacons, sometimes known as one pixel GIFs, clear GIFs or pixel tags. On sites, these allow us to count visitors who have viewed our pages. In promotional e-mail messages/newsletters, they allow us to count how many subscribers have read them. Web beacons allow us to develop statistical information about the activities and features that most interest our consumers for the purpose of providing more personalized content. They are not used to access your Personal Information without your consent.

How can you opt-out of cookies?

Setting your browser to reject cookies

If you don't want cookies, you can set your computer to warn you each time a cookie is being sent or turn off all cookies through your browser (e.g., Internet Explorer or Firefox). Check your browser HELP menu to learn the correct way to change or update your cookies.

Alternatively, you may wish to visit which contains comprehensive information on how to do this on a wide variety of browsers. You will also find details on how to delete cookies from your computer as well as more general information about cookies. For information on how to do this on the browser of your mobile phone you will need to refer to your handset manual.

Please be aware that restricting cookies may impact the functionality of Mars websites.

What else do you need to know?

Where is your information stored and processed?

Personal Information collected on our websites and services, or received by Mars from you or third parties, may be stored and processed in the United States or any other country where we or our service providers maintain facilities.

The servers and databases in which Personal Information may be stored may be located outside the country from which you accessed this website and in a country that does not have the same privacy laws as your country of residence. The Personal Information you provide us may be transmitted abroad in accordance with legal requirements, but we will collect, process and use personal information only in accordance with this Privacy Statement.

Employment opportunity related queries may also be transferred to any member of the Mars family of companies. By visiting this website and submitting information, you consent to such collection, processing, transfer and/or storage of any Personal Information that you submit. Please note: our policies may differ by region, so if you visit one of our websites in a different region, please check to see if there is a Statement specific to that location.

How long do we store your Personal Information?

We retain and store your Personal Information only for as long as we have a legitimate business purpose to do so and in accordance with our data retention policies.

What about Personal Information that is publicly available (such as in chat rooms, message boards, or other interactive forums)?

We may offer chat rooms, message or bulletin boards, or interactive areas where visitors may post comments or information for our visitors’ enjoyment. If there is a chat room, bulletin or message board, social networking opportunities or other interactive areas where Personal Information may be posted at this website, be sure to check posted rules before entering, as you will be bound by them as well as our General Terms and Conditions. Rules for participation in interactive features may establish age and other restrictions on participation. Anything you post online is public information, and we are not responsible for anything you voluntarily post online. Users should exercise caution when disclosing Personal Information online.

Assignment

In the event that all or part of our assets are sold or acquired by another party, or in the event of a merger, you grant us the right to assign the Personal Information we have collected from you.

How do we safeguard your Personal Information?

We have implemented administrative, physical and technical safeguards designed to protect your Personal Information. No security measures can be 100% secure, however, and so we recommend that you take additional measures to protect yourself and your Personal Information, including by installing up to date anti-virus software, closing browsers after use, keeping confidential your log-in credentials and passwords, and making sure that you regularly update software and apps you have downloaded to ensure you have enabled the latest security features on your devices.

International Transfer of Personal Information

If you choose to provide us with Personal Information, we may transfer that Personal Information to our affiliates and subsidiaries or to other third parties, across borders, and from your country or jurisdiction to other countries or jurisdictions around the world in accordance with legal requirements. Mars primarily uses European Union Commission Standard Contractual Clauses for data transfers from the European Union, the UK and Switzerland to countries outside the European Economic Area (including to the UK to the extent the UK is no longer a member of the European Economic Area). Mars also uses the EU-US Privacy Shield framework for data transfers between the EU and US, and the UK and US, and the Swiss-U.S. Privacy Shield Framework for data transfers between Switzerland and the US.

Our Privacy Shield Commitment

Mars US and its controlled US subsidiaries (see list of covered Mars US entities and subsidiaries here)participate in the EU-US Privacy Shield Framework and Swiss-U.S. Privacy Shield Framework and have certified to the Department of Commerce that we are committed to the Privacy Shield Principles in the processing of all Personal Information transferred from the European Union, the United Kingdom and Switzerland to the United States. Mars remains responsible and liable under the Privacy Shield Principles if third-party agents that it engages to process the Personal Information on its behalf do so in a manner inconsistent with the Principles, unless Mars proves that it is not responsible for the event giving rise to the damage. In certain situations, Mars may be required to disclose Personal Information in response to lawful requests by public authorities, including to meet national security or law enforcement requirements. We encourage EU, UK and Swiss individuals to contact us by clicking here.should you have a Privacy Shield-related complaint or inquiry, but for any complaints that are not resolved with us directly, we have chosen to cooperate with the panel established by the European Data Protection Authorities (DPAs), the UK Information Commissioner’s Office (ICO) and the Swiss Federal Data Protection and Information Commissioner (FDPIC). In certain circumstances, the Privacy Shield provides affected individuals the right to invoke binding arbitration to resolve complaints not resolved by other means. Mars US is subject to the investigatory and enforcement powers of the US Federal Trade Commission (FTC). If there is any conflict between the terms in this Privacy Statement and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To learn more about the Privacy Shield program and to view our certification, please visit www.privacyshield.gov.

What should you do if you have questions or want to contact us?

We take steps to keep your Personal Information accurate. Some Mars programs provide access to view or update Personal Information online. Check where you registered to learn if you can view or update your Personal Information there.

Where our processing of your Personal Information is based on your consent, you may have the right to withdraw your consent by contacting us by clicking here. Note that your withdrawal of consent will not affect the lawfulness of our processing of your Personal Information based on your consent prior to your withdrawal. Where appropriate, you may also have the right to lodge a complaint with your local data protection authority. We are intent on resolving any issues relating to our handling of your Personal Information, and you may contact us at any time regarding any questions or concerns.

How can you contact us?

You may contact us by clicking here or using the following information:

Global:

Mars, Incorporated
Attn: Evie Kyriakides, Global Privacy Officer
Global Privacy Team
Dundee Road 
Slough, Berkshire SL1 4LG
Contact: Here

Germany:

Mars GmbH
z.Hd. des Datenschutzbeauftragten
Herrn Hendric Borchers
Eitzer Straße 215
27283 Verden / Aller
Contact: Here

We are committed to working with you to resolve any complaints you may have regarding this Privacy Statement or the treatment of your Personal Information. If you have a concern, please contact us by clicking here and your communication will be promptly addressed.

Processing Personal Information in the European Union

We only collect and use Personal Information processed in the European Union when we have a lawful basis to do so as follows:

  • Where the processing of your Personal Information is in our legitimate interests: for example, we may use your Personal Information to improve our products and services and the content of our websites, and for administrative purposes as described in this Privacy Statement.

  • When we perform our obligations under a contract with you: for example, when you work for us either as an employee or a service provider or apply for a job with us, we will need to process your Personal Information in connection with your contract of employment or services agreement. If you are a consumer we will use your Personal Information to carry out our obligations under the contract that we have with you.

  • When we have a legal obligation to do so: for example to comply with the law or respond to legal process or lawful requests, including from law enforcement and government agencies.

Consent: We will rely on your consent to use your Personal Information for marketing purposes in accordance with applicable law.

Data Subject’s Rights in the European Union

Right of access

You have the right to obtain from us confirmation as to whether or not your personal data are being processed, and, where that is the case, access to the personal data and other information, such as the purposes of the processing, the categories of personal data concerned, the recipients or categories of recipient to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organisations, where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period, your rights etc.

We will provide a copy of the personal data undergoing processing. For any further copies requested by the data subject, we may charge a reasonable fee based on administrative costs. If you make the request by electronic means, and unless otherwise requested, the information shall be provided in electronic form.

Right to rectification

You have the right to rectify or complete your personal data if inaccurate or incomplete.

Right to erasure (‘right to be forgotten’)

You shall have the right to the erasure of your personal data in certain circumstances such as: the personal data are no longer necessary in relation to the purposes for which they were processed, you withdraw your consent on which the processing is based and we have no other legal ground for the processing, you object to the processing, your personal data have been unlawfully processed etc.

This right shall not apply to the extent that processing is necessary: for exercising the right of freedom of expression and information or for compliance with a legal obligation which requires processing by Union or Member State law to which we are subject or for the performance of a task carried out in the public interest or for reasons of public interest in the area of public health or for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes or for the establishment, exercise or defence of our legal claims.

Right to restriction of processing

You shall have the right to restrict the processing if: you contest the accuracy of your personal data, for a period enabling us to verify the accuracy of the personal data, or the processing is unlawful and you oppose the erasure of the personal data and request the restriction of their use instead, or we no longer need the personal data for the purposes of the processing, but they are required by you for the establishment, exercise or defence of legal claims or you exercised your right to object to processing pending the verification whether our legitimate grounds override yours.

Right to data portability

You have the right to receive your personal data which you have provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to another controller, if the processing is based on consent pursuant or on a contract and is carried out by automated means.

Right to object

You have the right to object, on grounds relating to your particular situation, to processing of your personal data you manifestly made public or is necessary for the establishment, exercise or defence of legal claims, including profiling based on those provisions. We shall no longer process the personal data unless we have compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject or for the establishment, exercise or defence of legal claims.

 

Where personal data are processed for direct marketing purposes, you have the right to object at any time to processing of your personal data for such marketing, which includes profiling.

As well, you may exercise your right to object by automated means using technical specifications.

Automated individual decision-making, including profiling

You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects or similarly significantly affects you, unless special circumstances apply (e.g., is necessary for entering into, or performance of, a contract between the data subject and a data controller, is based on the data subject's explicit consent etc.)

Right to withdraw consent

Where the processing of personal data is based on your consent, you have the right to withdraw consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.

Right to lodge a complaint with a supervisory authority

You have the right to lodge a complaint with a supervisory authority.

If you wish to make a request of Mars in regards to any of the above rights, please click here.

What are your California Privacy Rights?

California Civil Code Section 1798.83 permits users who are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact us using the contact information provided below and put “Shine the Light” in the subject line of your request.

From January 1, 2020, California law affords residents of California certain additional rights:

  1. The right to know, through a general privacy policy and with more specifics available upon request, what Personal Information a business has collected about them in the preceding 12 months, what it is being used for, whether it is being disclosed or sold, and to whom it is being disclosed or sold;

  2. The right to “opt out” of processing or allowing a business to sell their Personal Information to third parties (or, for consumers who are under 16 years old, the right not to have their Personal Information sold absent their, or their parent’s, opt-in);

  3. The right to have a business delete their Personal Information, with certain exceptions as provided by law; and

  4. The right to non-discrimination to receive equal service and pricing from a business, even after exercising your rights.

California consumers can make a request related to the above noted rights by clicking here. You may also make a request by calling: 1-844-316-5985. Note that there are restrictions regarding the number of times you can exercise these rights. You may designate an authorized agent to make a request on your behalf. Such authorized agent must be registered with the California Secretary of State. We may deny a request from an agent that does not submit proof that they have been authorized by you to act on your behalf.

California consumers can make a request related to the above noted rights by clicking here. You may also make a request by calling: 1-844-316-5985. Note that there are restrictions regarding the number of times you can exercise these rights. You may designate an authorized agent to make a request on your behalf. Such authorized agent must be registered with the California Secretary of State. We may deny a request from an agent that does not submit proof that they have been authorized by you to act on your behalf.

How We Respond to Do-Not-Track Disclosures

We do not support “Do Not Track” browser settings and do not currently participate in any Do Not Track frameworks that would allow us to respond to signals or other mechanisms from you regarding the collection of your Personal Information.

If there is any conflict between the English version of our Privacy Statement and a version translated in another language, the English version controls.