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Reducing, redesigning

and closing the loop on packaging

In our push toward a circular economy, we’re reducing packaging we don’t need, redesigning packaging we do need and investing in efforts to close the loop. We have coordinated a series of pilot programs around the world and across our brand portfolio to test new packaging options to achieve our goals. 

Kitchen counter background

A more planet-friendly rice pouch

An industry-first mono polypropylene (PP) microwaveable pouch for Ben’s Original® Ready to Heat Wholegrain rice is part of a pilot program launched in the U.K. Designed for circularity, these pouches will demonstrate how this highly recyclable material behaves in our supply chain and pave the way for widespread rollout. 

Woman holding cat

Less litter with pet food

Our Royal Canin® dry dog food bags in some European countries are now produced from a flexible, mono-material plastic, making the bags easier to recycle. We’re also using food-grade recycled plastic as a component in some of our SHEBA cat food pouches in Europe, while our PerfectFit cat food continues to be available in reusable stainless steel containers in Paris.