Mars Packaging Pilot Header

Reducing, redesigning

and closing the loop on packaging

In our push toward a circular economy, we’re reducing packaging we don’t need, redesigning packaging we do need and investing in efforts to close the loop. We have coordinated a series of pilot programs around the world and across our brand portfolio to test new packaging options to achieve our goals. 
 

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A more planet-friendly rice pouch

An industry-first mono polypropylene (PP) microwaveable pouch for Ben’s Original® Ready to Heat Wholegrain rice is part of a pilot program launched in the U.K. Designed for circularity, these pouches will demonstrate how this highly recyclable material behaves in our supply chain and pave the way for widespread rollout. 

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Europe

Less litter with pet food

Our Royal Canin® dry dog food bags in some European countries are now produced from a flexible, mono-material plastic, making the bags easier to recycle. We’re also using food-grade recycled plastic as a component in some of our SHEBA cat food pouches in Europe, while our PerfectFit cat food continues to be available in reusable stainless steel containers in Paris.