Mars Snacking

Inspire Moments of Everyday Happiness

When you create snacks that inspire happiness, there’s pride in knowing they help make everyday moments feel a little brighter. 

 

A snack shared with a friend, a pause in a busy day, or a simple smile sparked by something delicious—these small moments add up to something meaningful.

Today, our iconic snacks like M&M’S®, PRINGLES®, SNICKERS®, CHEEZ IT®, EXTRA®, Skittles®, POP TARTS® and KIND® are enjoyed in more than 180 countries.

Behind every product is a team of passionate Associates working to make each snack even more enjoyable—from improving how we source ingredients and sharing our products responsibly, to investing in the places we call home. We’re committed to protecting the planet we depend on and giving back to the communities where those joyful moments begin.

Snacks may be small, but they carry meaning. They can spark connections, create memories, offer comfort, and add a touch of pleasure to the day. From a quiet moment of indulgence to a lively celebration, our products help shape brighter days—one delicious bite at a time.

Because when a snack inspires happiness, it’s never just a snack—it’s part of someone’s day, someone’s story, and sometimes, someone’s smile.

Mars Wrigley Foundation

Our Snacking Brands

Mars is the world’s leading manufacturer of chocolate, chewing gum, mints and fruity confections.


Select a brand to learn more

5 GUM

Launched in 2007, 5™ gum believes that when you dare to choose the unfamiliar, you feel more alive. There are five seconds before you try something new, take a chance, push past your comfort zone. Your heart races, adrenaline rushes through your body. All of your senses become heightened. It’s terrifying. And exciting. Will you play it safe? Or will you make your comfort zone uncomfortable? The choice is yours. Make it count with 5™ sugar-free chewing gum.

Altoids

Altoids® Peppermint tins are a top-selling mint in the U.S. Introduced in 1780, Altoids® were originally marketed to relieve stomach discomfort. By the 1920s, the original cardboard box had been replaced by the more durable distinctive metal tins of today.

AMERICAN HERITAGE

The AMERICAN HERITAGE® Chocolate brand was developed in 2006 by Mars Chocolate North America (now Mars Wrigley) to help educate consumers about the history of our multicultural nation through the engaging story of one of our most beloved foods…chocolate! With a flavor profile drawn directly from the archives of chocolate's historic past, AMERICAN HERITAGE Chocolate provides an artisanal, versatile way to eat, bake or drink a sweet taste of history. Rainforest Alliance Certified™ and made with no preservatives, AMERICAN HERITAGE Chocolate currently comes in four NEW unique formats: Tasting Squares, Tablet Bars, Grated Chocolate for baking/drinking, and Gourmet Hot Cocoa. AMERICAN HERITAGE Chocolate is sold in over 150 fine gift shops at historic sites, museums and historic inns across the U.S. and Canada. The brand can also be found on Amazon.com, at M&M's World in New York City and Las Vegas, and at the Ethel M chocolate store in Henderson, Nevada.

Balisto®

The redesigned paper-based flow wrap for Honey Almond Balisto® chocolate bar in Germany is intended to improve recyclability and reduce consumption of virgin plastic.

BIG RED

The bold cinnamon flavor of Wrigley's Big Red® provides long-lasting fresh breath. In fact, Big Red® has been the No. 1 selling cinnamon gum since 1987. Recently, the flavor was improved to provide even more long-lasting taste, and a new 15-stick Slim Pack™ was introduced.

BOUNTY

Available in whole milk and dark chocolate varieties, the moist, tender coconut in chocolate coating tempts your senses with the Taste of Paradise™.

CELEBRATIONS

Launched in 1997, CELEBRATIONS chocolate was first to bring together a selection of well-loved brands in miniature. With the mix of everyone's favorites, CELEBRATIONS chocolate is a guaranteed crowd-pleaser for any occasion.

Cheez-It

Outrageously cheesy and ridiculously craveable, Cheez-It® baked snack crackers are delicious little crackers that have captured cheese-lovers since 1921. A crowd-favorite snack made with 100% real cheese baked to crispy perfection for an irresistible taste in every crunchy bite.

COMBOS

COMBOS® baked snacks are bite-size crackers, pretzels or tortillas jam-packed with cheese-filled deliciousness. COMBOS® snacks were developed from a patent purchased in the late 1970s. A dedicated group of R&D, Engineering and Manufacturing Associates helped make it the snack we now know and love.

DOUBLEMINT

Doublemint® was launched in the U.S. in 1914 and has since become one of the world's best-selling chewing gums, enjoyed by generations of consumers worldwide. Today, the classic Doublemint flavor lasts longer than ever. Doublemint® is one of the largest-selling gum brands in the world, available in more than 140 countries.

Eclipse

Eclipse® sugar-free gum and mints provide incredible fresh-breath solutions for people whose on-the-go lifestyle demands a breath freshener that delivers.

Ethel M

In 1981, after passing the leadership of Mars to his children, Forrest Mars, Sr. retired to Henderson, Nevada and created Ethel M® chocolates as a tribute to his mother, her recipes and her chocolate. The Mars family upholds the legacy of Frank and Ethel with these high-quality chocolates.

GALAXY

Smooth and creamy GALAXY® chocolate is your perfect partner in chocolate indulgence. Since its launch in 1960, the GALAXY® brand — which includes, among others, GALAXY Smooth Milk, MINSTRELS™ and RIPPLE™ — stands for empowerment, commitment, and inspires women to commit to pleasure.

Hotel Chocolat

We strive to always be one surprising, entertaining step ahead. More playful and more ethical. More cocoa, less sweet.

HUBBA BUBBA

Hubba Bubba® offers great-tasting bubble gum in outrageous flavors and exciting product forms.

Kellogg’s

The world leader in cereal and one of the most valuable food brands in the world. Founded in 1906, Kellogg’s® is inspiring happier, healthier starts for families around the world.

LIFE SAVERS

Since their introduction in 1912, Life Savers® has become an iconic brand across fruity confections and mints due to their great-tasting flavors and unique candy-with-the-hole shape. More than 40 flavors of Life Savers® have been created since the original Pep-O-Mint® was launched.

MARS

Created by Forrest Mars in 1932, the MARS® bar is a delicious fusion of chocolate, caramel and nougat.

My M&M'S

MY M&M’S® products are available in 24 custom candy colors. Personalize messages, upload a photo or choose themed clip art to create unique gifts or party favors. In addition to using your own photos and messages, the MY M&M’S® website offers popular blends for holidays and special occasions.

Pop-Tarts

Pop-Tarts® toaster pastries are a beloved family snack that debuted in 1964. With a variety of flavors and ways to eat, Pop-Tarts® challenges convention to turn everyday moments into something unexpected and "Crazy Good.” 

Pringles

The original, stackable potato crisps. Pringles® are light, crispy, and bursting with flavor. Available worldwide in classic flavors, like Original and Sour Cream & Onion, and a variety of unique regional flavors to try.

Winterfresh

Launched in 1994 with a name and taste all its own, Winterfresh® created an "Icy Cool Breath That Lasts" craze for that refreshing Winterfresh® flavor.

Wrigley's Spearmint

Launched in 1893 just months after Juicy Fruit®, Wrigley's Spearmint™ is the classic chewing gum. The great spearmint taste has been providing refreshment for more than 100 years. When you want that classic, spearmint flavor that you've always enjoyed, there's only one Wrigley's Spearmint™.